Privacy policy

Last updated: October 23, 2026

von Lauersdorf operates this shop and this website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a personalised shopping experience (the “Services”). von Lauersdorf is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use or disclose personal information when you visit or use the website, make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our General Terms and Conditions and this Privacy Policy, this Privacy Policy will take precedence with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and agree to the collection, use and disclosure of your information as described in this Privacy Policy.

What personal information do we collect or process?

When we use the term “personal information”, we are referring to information that identifies you or another person or can be directly associated with you. Personal information does not include information that is collected anonymously or that has been anonymised in such a way that it cannot identify you or be attributed to you. Depending on how you interact with the Services, where you live and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from this personal information:

• Contact details including name, postal address, billing address, delivery address, phone number and email address.
• Financial information including credit card, debit card and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
• Account information including username, password, security questions, configurations and settings.
• Transaction information including the items you view, put in your basket, add to your wish list or purchase, return, exchange or cancel, as well as your past transactions.
• Communications with us including the information you provide when communicating with us, for example when you send an enquiry to customer support.
• Device information including information about the device, browser or network connection, IP address and other unique identifiers.
• Usage information including information about your interaction with the Services, including how and when you interact with or browse the Services.

Sources of personal information

We may collect personal information from the following sources:

• Directly from you We collect information, among other things, when you create an account, visit or use the Services, communicate with us or otherwise provide us with your personal information.
• Automatically through the Services We collect information, among other things, from your device or when you use our products or services or visit our website, and through the use of cookies and similar technologies.
• From our service providers We collect information, among other things, when we engage service providers to enable certain technologies and when they collect or process your personal information on our behalf.
• From our partners and other third parties

How do we use your personal information?

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

• Providing, tailoring and improving the Services. We use your personal information to provide you with the Services. This includes, among other things, performing our contract with you, processing your payments, fulfilling your orders, saving your configurations and the items you are interested in, sending notifications relating to your account, creating, maintaining and otherwise managing your account, arranging shipping, facilitating returns and exchanges, enabling you to post reviews and creating a personalised shopping experience for you, for example by recommending products based on your purchases. This may also include using your personal information to better tailor and improve the Services.
• Marketing and advertising. We use your personal information for marketing and promotional purposes, for example to send marketing and promotional communications by email, text message or post and to show you online advertisements for products or services on the Services or other websites, including based on items you have previously purchased or added to your basket and other activity on the Services.
• Security and fraud prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, to detect, investigate or take action regarding possible fraudulent, illegal, unsafe or malicious activity, to protect public safety and to secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password or other access details with anyone else.
• Communicating with you. We use your personal information to provide you with customer support and effective Services, to respond to your enquiries in a timely manner and to maintain our business relationship with you.
• Legal reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or regulatory authorities, to investigate or participate in civil investigations, potential or actual litigation or other adversarial legal proceedings, and to investigate potential breaches of our terms or policies or to enforce those terms and policies.

How do we disclose personal information?

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include:

• With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping).
• We disclose personal information to business and marketing partners who provide marketing services to you and show you advertisements. For example, we use Shopify to support personalised advertising with third-party services based on your online activity across different merchants and websites. Our business and marketing partners use your information in accordance with their own privacy policies. Depending on where you live, you may have the right to instruct us not to share information about you in order to show you targeted advertising and marketing based on your online activity across different merchants and websites. If you would like to opt out of such uses, you can withdraw your consent to marketing cookies at any time via the "Cookie preferences" link at the bottom of every page.
• When you direct us or otherwise consent to us disclosing certain information to third parties, for example to deliver products to you, or when you use social media widgets or login integrations.
• We disclose personal information to our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or insolvency, to comply with applicable legal obligations (including responding to summonses, search warrants and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than the one in which you reside, in order to provide and improve the Services for you. To protect, grow and improve our business, we also use certain enhanced Shopify features that incorporate data and information obtained from your interactions with our shop, with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our shop, other merchants and Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over the use of your personal information for these purposes. For more information about how Shopify uses your personal information and what rights you have, please see the Shopify Consumer Privacy Policy . Depending on where you live, you can exercise certain rights in relation to your personal information listed here: Link to the Shopify Privacy Portal.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness or reliability of information found on these sites. Information you provide in public or semi-public places, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without limitation as to its use by us or by a third party. Our inclusion of such links does not imply that we endorse the content of these platforms or their owners or operators, unless this is expressly stated in the Services.

Children’s data

The Services are not intended to be used by children, and we do not knowingly collect any personal information from children who have not reached the age of majority in your country. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the effective date of this Privacy Policy, we have no knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and retention of your information

Please be aware that no security measures are perfect or impenetrable, and we therefore cannot guarantee “perfect security”. In addition, any information you send to us may be exposed to risks during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on various factors. These include, for example, whether we need the information to maintain your account, to provide you with Services, to comply with legal obligations, to resolve disputes or to enforce other applicable contracts and policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Right of access/to information. You may have the right to request access to the personal information we hold about you.
• Right to erasure. You may have the right to request that we delete the personal information we hold about you.
• Right to rectification. You may have the right to request that we correct inaccurate personal information we hold about you.
• Right to data portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
• Managing communication preferences. We may send you promotional emails. You can object to receiving these emails at any time by using the unsubscribe option included in the emails we send you. If you opt out, we may still send you non-promotional emails, e.g. about your account or orders you have placed.

You may exercise these rights where indicated in the Services or by contacting us using the contact details provided below. For more information about how Shopify uses your personal information and what rights you have, including rights relating to data processed by Shopify, please visit https://privacy.shopify.com/en.

You will not suffer any disadvantage as a result of exercising these rights. Where permitted or required by applicable law, we may need to verify your identity before we can process your requests. In accordance with applicable laws, you may designate an authorised agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorised them to act on your behalf. In this context, you may be required to confirm your identity directly with us. We will respond to your request promptly in accordance with applicable law.

Complaints

If you have any complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you have the right to appeal our decision by contacting us using the contact details set out below or to lodge your complaint with the competent data protection authority. For the European Economic Area, there is a list of the competent data protection supervisory authorities. If you would like to access it, you can do so here.

Services we use and recipients

In addition to Shopify, we use the following services. We only pass on the data needed for the respective purpose.

Payment: PayPal and Klarna

If you pay with PayPal or Klarna, we transmit the information needed for the payment (name, address, email address, order amount, order number) to the payment service you choose. The payment service processes the data under its own responsibility and may also carry out an identity or credit check. The legal basis is Art. 6(1)(b) GDPR (performance of a contract).

• PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg; privacy policy: paypal.com/de/legalhub/paypal/privacy-full
• Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden; privacy policy: klarna.com/de/datenschutz

Shipping: DHL

For delivery, we pass your name and delivery address to DHL Paket GmbH, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany. The legal basis is Art. 6(1)(b) GDPR. Privacy policy: dhl.de/datenschutz

Accounting: Lexware Office

We transfer order and invoice data (name, address, items purchased, amounts, payment method) to Lexware Office for invoicing and accounting. The provider is Haufe Service Center GmbH, Munzinger Straße 9, 79111 Freiburg, Germany, acting as our processor. The legal basis is Art. 6(1)(c) GDPR in conjunction with the retention obligations under commercial and tax law. Privacy policy: datenschutz.lexware.de/lexware-office

Newsletter: Mailchimp

If you subscribe to our newsletter, we use Mailchimp to send it. Your email address and, if provided, your name are transferred to Mailchimp for this purpose. The provider is Intuit Inc. or The Rocket Science Group LLC d/b/a Mailchimp, 405 North Angier Ave. NE, Atlanta, GA 30308, USA. The transfer to the USA is based on the EU-U.S. Data Privacy Framework, in which Intuit and Mailchimp state that they participate, and on the European Commission's standard contractual clauses. The legal basis is your consent under Art. 6(1)(a) GDPR, which you give when subscribing (double opt-in). You can withdraw it at any time using the unsubscribe link in every newsletter. Privacy policy: intuit.com/privacy/statement

Customer reviews: Judge.me

We use Judge.me for product reviews (Judge.me Ltd, c/o Buckworths, 1-3 Worship Street, London EC2A 2AB, United Kingdom). For orders, Judge.me receives your name, your email address and the items purchased in order to ask you for a review after your purchase and to mark reviews by buyers as verified. The legal basis is our legitimate interest in genuine customer reviews (Art. 6(1)(f) GDPR). You can object at any time, for example via the unsubscribe link in the review request. The European Commission has issued an adequacy decision for the United Kingdom. With your consent via the cookie settings, Judge.me also analyses the use of the reviews statistically (Art. 6(1)(a) GDPR). Privacy policy: judge.me/privacy

Withdrawal: Revoq

If you declare a withdrawal via our "Withdraw from contract" page, the Revoq service processes your name, your email address, the order number and the date and time of receipt in order to send you the legally required acknowledgement of receipt and to notify us of the withdrawal. The provider is Jonas Busch, Hofstraße 2-4, 51061 Cologne, Germany, acting as our processor; the data is processed in the EU. The legal basis is Art. 6(1)(c) GDPR in conjunction with Section 356a of the German Civil Code (BGB). Privacy policy: consumer-withdrawal.eu/privacy

Advertising: Meta Pixel (Facebook and Instagram)

Only if you consent to marketing in the cookie settings do we transmit information about your use of our shop to Meta (Meta Platforms Ireland Limited, Block J, Serpentine Avenue, Dublin 4, Ireland) via the Shopify app "Facebook & Instagram". This includes pages and products viewed, cart and purchase events, device and browser information and, for matching with your Meta account, encrypted contact data such as your email address where applicable. Meta uses this information to measure the effectiveness of our advertising and to show ads on Facebook and Instagram. We and Meta are joint controllers for the collection and transmission (Art. 26 GDPR); Meta is responsible for any further processing. Meta may transfer data to the USA and relies on its European Data Transfer Addendum for this. The legal basis is your consent (Art. 6(1)(a) GDPR, Section 25(1) TDDDG). You can withdraw it at any time via the "Cookie preferences" link at the bottom of every page. Privacy policy: facebook.com/privacy/policy

Our social media pages

We maintain our own pages on Facebook, Instagram and LinkedIn to share information about von Lauersdorf and to be in touch with you. When you visit these pages, the operator of the respective network processes your data under its own terms, even if you do not have an account there or are not logged in. We have only limited influence on this processing. The legal basis for our pages is our legitimate interest in presenting our brand there and talking to people who are interested in it (Art. 6(1)(f) GDPR). Where a network asks for your consent to cookies or similar technologies, that consent applies (Art. 6(1)(a) GDPR).

If you send us a message there or comment on a post, we see your profile name, your profile picture and your text. We use this information to reply to you. If your enquiry concerns an order or a planned purchase, the legal basis is Art. 6(1)(b) GDPR; otherwise it is our legitimate interest in answering your enquiry (Art. 6(1)(f) GDPR). Comments are visible to all visitors of the page.

The networks provide us with statistics on our pages, such as how many people viewed a page or reacted to a post. We only receive aggregated figures, not information about individual people. The legal basis is our legitimate interest in tailoring our posts to the interests of our visitors (Art. 6(1)(f) GDPR). You can exercise the rights described in this privacy policy against us and against the respective operator. This is usually quickest directly with the operator, as only the operator has access to the data.

Facebook

The operator is Meta Platforms Ireland Limited, Block J, Serpentine Avenue, Dublin 4, Ireland. We and Meta are joint controllers for the statistics on our Facebook page (Page Insights) (Art. 26 GDPR). In an agreement with us, Meta has undertaken to inform you about this processing and to fulfil your rights under Art. 15 to 21 GDPR. We forward any related requests we receive to Meta. Meta may transfer data to the USA and relies on its European Data Transfer Addendum for this. Agreement: facebook.com/legal/terms/page_controller_addendum; information about Page Insights: facebook.com/legal/terms/information_about_page_insights_data; privacy policy: facebook.com/privacy/policy

Instagram

Instagram is also operated by Meta Platforms Ireland Limited (address under Facebook). Meta also provides us with statistics on our Instagram profile. We assume that, as with Facebook, we and Meta are joint controllers for these (Art. 26 GDPR). Transfers to the USA take place as described under Facebook. Privacy policy: privacycenter.instagram.com/policy

LinkedIn

The operator is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. We and LinkedIn are joint controllers for the statistics on our company page (Art. 26 GDPR). LinkedIn transfers data to the USA and relies on the EU-U.S. Data Privacy Framework, in which LinkedIn Corporation states that it participates, and on the European Commission's standard contractual clauses. European privacy notice: linkedin.com/legal/privacy/eu

International transfers

Please note that we may transfer, store and process your personal information outside the country in which you live.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we rely on recognised transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the relevant competent authority of the United Kingdom, unless the data transfer is to a country that has been shown to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date accordingly and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us by phone at +49 176 20509077, by email at info@vonlauersdorf.com or by post at Schlobohms Hoff 7, 28870 Ottersberg, Deutschland. For the purposes of applicable data protection laws, we are the data controller of your personal information.